Geoff purchased Herne Bay Cellars from Michael Hudson, who began the store 30 years ago. Since its inception, Herne Bay Cellars has hosted famous tastings, such as with Sir John Kirwan, and famously moved location – a whole two doors along the road from 182 to 184 Jervois Road, in 2014.
“Herne Bay Cellars will be my first store in Auckland and I intend to bring some of the extensive product range we offer at our current stores to this outstanding site,” says Geoff, who has worked in drinks retail since 2007. He started with a store in the Central Plateau region and today manages 30 employees across two of New Zealand’s most extensively stocked and well respected liquor retail stores in Hamilton and Wellington.
Outgoing storeowner Michael Hudson plans to holiday in Whangamata in November to begin his retirement, where he enjoys surfing.
Disclaimer: I work for Geoff Henderson as a writer and part time wine adviser at Regional Wines & Spirits.